Tuesday, October 22, 2019

New MarketResearch.com Academic Platform and Features

MarketResearch.com Academic, a great resource for market research reports, has added some new functionality and updated their user interface. The next time you visit, you will see:

  1. New full-text search engine – the Academic service now offers full text searching inside the body of the entire research document to find keywords that are perhaps not mentioned in the title or abstract of the reports. This vastly increases the relevance of the search engine and the capabilities to find useful content from deep within the report.
  2. Improved accessibility and appearance – the new service has been designed to meet the standards of AA Web Content Accessibility Guidelines. Accessibility is extremely important to the vendor and the new accessibility enhancements allows the site to be used by a wider audience.
MarketResearch.com Academic can be accessed via the Library's A-Z Database page.